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The Georgian healthcare equipment and services market is booming, with an estimated worth of over $4 billion in 2021. This rapid growth is driven by several factors, including an aging population, rising disposable incomes, and increasing government investment in the healthcare sector.
The Georgian government is a major purchaser of healthcare equipment and services, accounting for a significant chunk of the market. In 2019, healthcare spending reached $1.2 billion, representing roughly 7% of the country's GDP. This massive spending opens up vast opportunities for domestic and international suppliers.
The Georgian government procures a wide range of healthcare equipment and services, including:
Medical devices: diagnostic imaging machines, surgical equipment, patient monitoring systems
Pharmaceuticals: essential drugs, vaccines, specialized medications
Hospital supplies: bandages, gauze, syringes, disinfectants
Ambulance services: emergency medical transportation
Healthcare IT: electronic health records, telemedicine platforms
Several key authorities oversee healthcare equipment and services procurement in Georgia:
Ministry of Health: sets national healthcare priorities and policies
State Procurement Agency: manages government procurement processes
Healthcare facilities: hospitals, clinics, and other institutions submit procurement requests
Several domestic and international companies have emerged as major winners in Georgia's healthcare equipment and services procurement market. These include:
GE Healthcare: a global leader in medical technology
Siemens Healthineers: another major player in medical imaging and diagnostics
Baxter International: a prominent supplier of medical consumables and pharmaceuticals
GSK: a leading pharmaceutical company
Atos: a provider of healthcare IT solutions.
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