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The Greek management, business, and administration (MBA) market is ripe for opportunity, with an estimated value of €5 billion by 2025. This translates to a growing demand for specialized products and services across various sectors, from HR and finance software to training programs and consulting services.
The Greek government plays a significant role in the MBA procurement landscape, accounting for roughly 20% of the total market share. Key areas of focus include public administration reform, digitalization initiatives, and talent management solutions.
Top procured products and services in the MBA space include:
Enterprise Resource Planning (ERP) software: Streamlining core business processes for government agencies.
Human Resource Management (HRM) systems: Automating payroll, recruitment, and performance management.
Training and development programs: Upskilling public officials in areas like leadership, project management, and data analysis.
Management consulting services: Providing expertise on organizational redesign, strategic planning, and change management.
Major authorities overseeing MBA procurement in Greece include:
The Ministry of Digital Governance: Spearheading digitization projects across government agencies.
The National School of Public Administration: Responsible for training and development of civil servants.
The General Secretariat for Public Investments: Overseeing large-scale infrastructure and technology projects.
Leading companies winning government contracts in the MBA space include:
Microsoft: Providing ERP and productivity solutions.
SAP: Offering enterprise software and consulting services.
PwC: Delivering management consulting expertise.
Adecco: Supplying HR outsourcing and recruitment services.
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