Hong Kong Travel and Tourism Tenders

Hong Kong's travel and tourism industry is a significant contributor to the city's economy, generating substantial revenue and employment opportunities. In 2019, before the COVID-19 pandemic, Hong Kong welcomed over 56 million visitors, contributing an estimated HK$260 billion to the city's GDP.

The Hong Kong government plays a crucial role in promoting tourism by procuring a wide range of travel and tourism products and services. These procurements include:
Marketing and promotion: The government procures services to promote Hong Kong as a tourist destination, including advertising campaigns, public relations initiatives, and participation in international tourism fairs.
Infrastructure development: The government invests in infrastructure projects that enhance the tourism experience, such as transportation facilities, tourist attractions, and public spaces.
Event support: The government provides financial support to tourism events and festivals that attract visitors and showcase Hong Kong's unique culture and attractions.

The Hong Kong government plays a significant role in promoting and developing its tourism industry. They achieve this through a variety of procured products and services:
Marketing and Promotion:
Tourism campaigns: The government commissions agencies to develop and execute marketing campaigns targeting both domestic and international audiences. These campaigns highlight Hong Kong's unique attractions, cultural experiences, and events.
Public relations: Government agencies proactively engage with the media and influencers to generate positive press coverage and build brand awareness for Hong Kong as a tourist destination.
Digital marketing: Investing in online platforms and social media campaigns to reach and engage potential visitors.
Research and development: Conducting studies to understand tourist preferences and market trends, informing future product and service development

The top authorities responsible for Hong Kong travel and tourism procurement include:
Hong Kong Tourism Board (HKTB): The HKTB is responsible for promoting Hong Kong as a tourist destination and managing government-funded tourism programs.
Government Logistics Department (GLD): The GLD is responsible for procuring goods and services for the Hong Kong government, including travel and tourism products and services.
Trade Development Council (TDC): The TDC promotes Hong Kong's trade and investment opportunities, including the tourism sector.

Some of the top winners of Hong Kong travel and tourism procurement contracts include:
Hotel chains: Major international hotel chains, such as Marriott International, Hilton Worldwide Holdings, and InterContinental Hotels Group, have secured hotel accommodation contracts with the Hong Kong government.
Airlines: Major airlines, such as Cathay Pacific Airways, Hong Kong Airlines, and Singapore Airlines, have won contracts to provide air transportation services for the Hong Kong government.
Travel agencies: Leading travel agencies, such as Flight Centre Travel Group, BCD Travel, and Tuniu Corporation, have won contracts to provide travel agency services for the Hong Kong government.
Event organizers: Renowned event organizers, such as Freeman Company, MCI Worldwide, and UBM Asia, have been awarded contracts to organize and manage MICE events for the Hong Kong government.

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