Romania Healthcare and Medicine Tenders

Booming 3.9 billion euro pharmaceutical market, second largest in Central & Eastern Europe.
Soaring 15.3% growth, driven by rising incomes and aging population.
Dominated by public funding (80.45%), but private players gaining traction.

Public health insurance covers 65% of healthcare, with government budgets topping up.
Transparent procurement processes, open to domestic and international bidders.
Estimated 1.6% of GDP funneled into medicines alone, offering vast opportunities.

Pharmaceuticals rule the roost, with generics and specialty drugs leading the charge.
Medical devices are catching up, with a focus on tech-driven solutions.
Lab services, digital health platforms, and hospital equipment also high on the list.

National Health Insurance Fund (CNAS) reigns supreme for medicines and services.
Ministry of Health oversees policy and strategy, sets procurement guidelines.
Public Procurement Agency (ANAP) ensures fair and transparent bidding processes.

Local champions like Biofarm and Rompharm dominate the pharmaceutical scene.
International giants like Pfizer and Roche make their mark with innovative drugs.
Tech-savvy players like Siemens and Philips are rising stars in medical devices.

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