South Korea Travel and Tourism Tenders

South Korea's travel and tourism market is a significant contributor to the country's economy, generating substantial revenue and employment opportunities. In 2022, the market reached a value of around 14.1 trillion won, and it is projected to continue growing in the coming years, reaching an estimated 19.7 trillion won by 2027. This growth is attributed to factors such as rising disposable incomes, increasing travel demand, and the government's efforts to promote tourism.

The South Korean government plays a crucial role in the travel and tourism industry by procuring various products and services to support tourism infrastructure, marketing initiatives, and visitor experiences. In 2022, the government allocated approximately 2.5 trillion won for tourism procurement, demonstrating its commitment to fostering the sector's growth.

The South Korean government procures a wide range of travel and tourism products and services, including:
Tourism infrastructure development: Construction and maintenance of tourist attractions, transportation facilities, and accommodation options
Tourism marketing and promotion: Campaigns to attract domestic and international visitors, showcasing South Korea's unique destinations and experiences
Visitor services and support: Language interpretation, cultural orientation programs, and assistance for international travelers

The primary authorities responsible for South Korea travel and tourism procurement are:
Ministry of Culture, Sports and Tourism (MCST): Oversees overall tourism policy and strategy, including procurement initiatives
Korea Tourism Organization (KTO): Implements tourism promotion and marketing programs, managing procurement related to these activities
Korea Tourism Development Authority (KTDA): Drives tourism infrastructure development and investment, handling procurement for relevant projects

Major companies that have secured significant travel and tourism procurement contracts in South Korea include:
Tourism infrastructure companies: Lotte Corporation, Samsung C&T, Hyundai Engineering & Construction
Tourism marketing and promotion agencies: Cheil Worldwide, TBWA, Leo Burnett
Visitor services providers: Korea Tourist Information Service, Seoul Tourism Organization, Jeju Tourism Association

Tags -
South Korea travel tourism tenders, government travel tourism tenders South Korea, global travel tenders, global tourism tenders, South Korea travel services tenders, South Korea hotel booking tenders, South Korea travel management tenders, South Korea tourism services tenders, ticketing tenders, tour tenders