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Turkey's travel and tourism market is a significant contributor to the country's economy, generating revenue of US$65.5 billion in 2022. The industry is expected to continue growing, with a projected market volume of US$9,904.00m by 2027. Key factors driving this growth include Turkey's rich cultural heritage, diverse natural attractions, and strategic location at the crossroads of Europe, Asia, and the Middle East.
The Turkish government plays a crucial role in promoting and supporting the travel and tourism industry through various procurement initiatives. These initiatives aim to enhance the quality and accessibility of tourism infrastructure and services, attracting more visitors to Turkey.
The Turkish government procures a wide range of travel and tourism products and services, including:
Accommodation: Hotels, resorts, guesthouses, and other lodging facilities
Transportation: Airlines, airports, railways, and other transportation providers
Tourism services: Tour operators, travel agencies, and other tourism service providers
MICE (Meetings, Incentives, Conferences, and Exhibitions) facilities and services
The primary authorities responsible for travel and tourism procurement in Turkey include:
Ministry of Culture and Tourism
Turkish Tourism Promotion and Development Agency (TŪRSAB)
State Planning Organization (SPO)
Major winners of travel and tourism procurement contracts in Turkey include:
Turkish Airlines
Airport operators such as Istanbul Airport and Antalya Airport
Hotel chains such as Hilton, Marriott, and Accor
Tour operators such as TUI, Thomas Cook, and DER Touristik
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